Hoa Phat Group logo change project

In 2017, Hoa Phat Group began building a new brand identity. This design consulting package is entrusted to Denstu Vietnam company - a branch of Denstu Japan, very strong in designing industrial brands.

Red Lotus participated in collaboration with Denstu, testing colors on different materials. Testing materials, producing actual samples applicable to indoor and outdoor conditions, with and without lights. Then, we coordinate with the 3M USA laboratory to dye different colors with different shades. on the selected material to give birth to a new color model